#DoesItReallyWork: the winning & losing 2025 Advent Calendars

We Are Eves team

Editor

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16 days ago

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For the very first #DoesItReallyWork campaign, our Eves members put Advent Calendars to the test. Because… which beauty Advent Calendars are really worth the hype (and the money)? And which are not? Our members unboxed them, tried them out, and captured everything on camera. The result? A celebration of honest video reviews, unfiltered opinions, and surprising discoveries. Spoiler alert: Lancôme is this year’s absolute winner! And Rituals? It left a little something to be desired… Let's unwrap the results!
LUSH Advent Calendar: a festive explosion of fragrance in less-than-perfect packaging
An explosion of fragrance and colour - exactly what you’d expect from LUSH. Members were impressed by the contents and the reusable, fully recyclable box. The mix of bath bombs, scrubs, and exclusive products was a big hit. They were less enthusiastic about the fragile packaging, which meant not all the bath bombs arrived intact. But are you a bath lover? Then this is your ultimate self-care countdown.
Lookfantastic Beauty Advent Calendar: possibly the best deal!
Saving big this festive season? Yes please! The value of this box is far above the price you pay for it. No wonder it’s a firm favourite among our Testers! This Advent Calendar is packed with skincare, haircare, make-up and accessories, so you get a bit of everything. According to the video reviews: an absolute must-have for every make-up and skincare lover!
Essence Little X-Mas Wonder Calendar: great for a small budget
Cute, Christmassy and affordable! This calendar got lots of love from our members thanks to its cheerful selection of nail accessories, skincare and make-up. And at this price? A must for every budget beauty fan, and a lovely gift for someone else too.
NIVEA MEN Advent Calendar Gift Set: functional & practical
Looking for an original gift for a friend, brother or neighbour? The NIVEA MEN calendar got plenty of props from our male Testers for its no-nonsense contents and genuinely useful products. Shaving gel, deodorant, mini moisturisers and even a bottle opener: the perfect gift that you’ll actually use. Don’t expect high-end luxury, but a solid all-round calendar with everyday essentials.
Charlotte Tilbury Beauty Treasure Chest: packed with beloved favourites
The videos don’t lie: this Advent Calendar delivers luxury vibes all the way. The shimmering box feels like a mini jewellery case and is filled with well-known favourites like the Pillow Talk lipsticks and the Magic Cream. The minis are small but lovely, and the packaging is a beauty in itself. No surprise it’s edging close to a 5-star rating!
Lancôme Advent Calendar: the winner of 2025!
In the mood for even more luxury? This Advent Calendar from Lancôme is on the pricey side, but according to our Testers it’s absolutely worth it. The packaging is so beautiful you’ll want to keep it on display long after the festive season. The mix of full-size and mini products is pure indulgence. And the samples? They’re bigger than the ones you get in-store. A win is a win!
Rituals Classic Advent Calendar: the disappointment of the year
A true holiday classic is this calendar from Rituals. As always, it looks beautiful (hello Christmas vibes!), but the contents received mixed reactions. Members were disappointed that it only included minis and that some popular products, like the scrubs, were missing. It’s a lovely gift, but not everyone felt it was worth the money. Bonus points for the hanging option and festive look, though.
Liberty Beauty Advent Calendar 2025: pure luxury
This Liberty London calendar exudes luxury: from the stunning packaging to the contents and the price tag. Members love the mix of skincare and niche fragrances, featuring brands like La Mer and Augustinus Bader. Less make-up, but packed with high-quality products. For lovers of luxury skincare, it’s a true must-have, if the video reviews are anything to go by!
Want to test trending, luxury or crazy beauty products to find out if they really work? With #DoesItReallyWork, you get to try the most hyped items and share your honest video review. 📲
Want to join in? Download the app, switch on your notifications and keep an eye on your email — the next Win & Test round is on its way!