Developed with 30% pure L-ascorbic acid, The INKEY List Vitamin C Serum is a powerful, multi-tasking formula that visibly brightens, unifies and smooths the skin.Packed with antioxidants, the serum helps to protect the complexion from urban pollutants and free radicals to promote a stronger-looking skin barrier. It boasts potent brightening benefits, seeking to refresh the look of lacklustre skin and soften the look of tonal irregularities and fine lines. Apply in the morning as part of your skincare routine before moisturiser and SPF for optimal efficacy.